Insights

Cloud Insights.

Plain-spoken guides and commentary on AWS cost, migration, and infrastructure, written for business leaders, not just engineers.

Why "We Have Backups" Is Not a DR Plan

Ask most business leaders whether they have disaster recovery, and they will say: 'We have backups.' Here is why that misunderstanding can be fatal to your business.

5 May 20267 min read

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The RTO/RPO Gap: What Most Businesses Get Wrong About Disaster Recovery

Most organisations with any kind of DR provision believe they're protected. But there is often a profound gap between business assumptions and actual infrastructure capability.

14 April 20267 min read

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How Long Does a Cloud Migration Actually Take?

It's one of the first questions that comes up when an organisation starts planning a cloud migration, and it's one of the hardest to answer honestly without knowing more. Here is a realistic roadmap.

25 March 20267 min read

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Lift and Shift Is Not a Strategy

When organisations start planning a cloud migration, 'lift and shift' often comes up early. The appeal is obvious: take what you have, move it to AWS without changing it. It is also one of the reasons migrations fail to deliver value.

10 March 20266 min read

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The Hidden Cost of Doing Nothing: Reserved Instances vs. On-Demand

There's a particular type of AWS cost that nobody consciously chooses. It doesn't show up as a line item with a label that says 'money we could have saved.' It just appears, month after month, indistinguishable from everything else.

24 February 20267 min read

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Why Your AWS Bill Is Higher Than It Should Be

If you're running workloads on AWS, the chances are you're spending more than you need to. Not because your team is careless, but because AWS is deliberately complex, and complexity has a cost.

10 February 20266 min read

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